Client: Radisson SAS/Meet England Brand: Partnership Media: Brand name/Web/DM/Email/Banners Links: Website |
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| This integrated campaign saw the creation of the Check in - Check out brand: a unique partnership between Radisson SAS and Meet England. Aimed at making life easier for event organisers across the country, the campaign featured dual work in direct mail, emails, online banners and a microsite. After just three weeks' activity, the microsite had been hit by over 15% of the total event organiser population, with around 30% of all visitors entering their data into the competition. | ||||